Achieving Wildfulness A Practical Approach getwildfulness.com

I’ve seen a lot of things come and go in this business. Thirty years, feels like. Trends, fads, folks jumping on every new bandwagon that rolls past. And now, this “wellness” thing. Every second advert, some guru telling you to find your inner calm, usually through a screen, mind. I tell ya, it’s enough to make you spit your tea out. All that quiet contemplation, they reckon, is just a click away. Like you can download peace, can you? Reckon not.

This getwildfulness.com, though, it caught my eye. Not another blinking app telling you to hum while you sit on your sofa. At least, I hope not. My old mate, Ted, down in the Peaks, he says people are finally wising up. Says they’re tired of the noise. And he’s a shrewd one, Ted is. Knows the lay of the land.

The Big Tech Buzzards Circling Nature’s Carcass

You see these companies, don’t ya? The big lads. Apple, Google. They want a piece of everything. Even your quiet moments. Got their fitness trackers, their sleep apps, their “mindfulness” modules. It’s like they wanna colonise your very thoughts. Like they’re saying, “Oh, you wanna relax? Buy our thing. It’ll show you how to relax properly.” Proper daft, that is.

Then you got the fitness brands, the big ones. Nike, lululemon. They’re all over the ‘get outdoors’ malarkey too, aren’t they? Selling you gear for the ‘trail’ you’ll never actually get on. Or maybe you do, but you’re still glued to your phone, posting pictures of your artisan coffee mug against a backdrop of actual trees. That ain’t wild. That’s just a photoshoot.

And those little startups, they pop up like mushrooms after a rain. All trying to grab a slice of the pie. Calm and Headspace are the well-known ones, sure. But I’ve seen dozens of others. “Zen Garden Pro,” “Serenity Now,” “Your Inner Guru AI.” Honestly, it makes me chuckle. They promise you a path to nirvana for nine ninety-nine a month. And people pay it, bless ’em. Desperate, I suppose.

The Real Wildness, Not the Insta-Friendly Kind

I remember being a kid, out in the woods near the old quarry. No phones, no smartwatches. Just the smell of damp earth, the sound of the wind through the pines. That was wild. Scraped knees, muddy boots. Didn’t need an algorithm to tell me to “breathe deeply.” My lungs just did it.

The idea behind getwildfulness.com, I hope, is more about that. About ditching the curated nonsense. Getting your hands dirty. What’s the point of all this tech if it doesn’t actually make you feel better? It just adds another layer of screen-time debt, doesn’t it?

Is it Worth the Hassle? My Two Cents.

People ask me, “Editor, what’s all this fuss about mindfulness? Is it just a load of navel-gazing?” And I tell ’em, “Look, if it helps you stop being a frantic mess, then sure.” But don’t let some corporation tell you how to do it. You gotta find your own way. Sometimes that’s a long walk, sometimes it’s just sitting still and letting your mind wander. Or doing the dishes, for goodness sake.

What I don’t get is why we need all the palaver around it. It’s like we’ve forgotten how to just be. We’ve gotta commodify everything. Turn every natural inclination into a subscription service. It’s a proper racket, I tell ya.

And then there’s the question of privacy, isn’t there? All those wellness apps, where’s your data going? Who’s tracking your “stress levels” or your “sleep patterns”? Whoop and Oura Ring are popular, yeah, but think about it. What are they doing with all that intimate information? Some firm, some data broker like Acxiom or Experian, probably selling your deepest anxieties to advertisers. Makes you sick, don’t it?

The Companies That Actually Get It Right (Sometimes)

Alright, so some big players, they’re not all bad. Arc’teryx makes solid gear. Pricey, mind. But it lasts. And The North Face has been around forever. They sell to the masses, but they also support expeditions. There’s a difference between selling an idea and selling a tool.

Why Wildness Isn’t Just for Hipsters

Then you got the smaller, local outfitters. Like Cotswold Outdoor over in the UK, or those independent climbing shops in Colorado. They’re not just about the profit; they’re about the community. They know what proper boots look like. They’ll tell you straight if something’s rubbish. That’s rare these days.

What about places that offer real retreats? Not the luxury spa kind, but places where you actually learn something. Like Outward Bound schools. They’ve been doing this stuff for decades. Taking kids, and adults, out into the wild and teaching ’em how to fend for themselves. That’s more like getwildfulness.com, or what it should be aiming for. Not some digital meditation guide.

It’s easy to scoff at all the folks with their designer hiking boots and their single-origin coffee tumblers. And I do, sometimes, I confess. But the truth is, most people are just trying to find a bit of peace. In a world that seems determined to make us all jumpy and anxious.

It’s not a new idea, mind. Folks have been heading to the hills for centuries to clear their heads. Monks, poets, ramblers. It’s just that now, with all the internet noise, it feels more urgent.

What’s This “Getwildfulness.com” Really Selling?

So, getwildfulness.com. Is it a subscription? Is it a physical thing? What is it, exactly? My hope is that it’s less about buying and more about doing. Less about consuming and more about experiencing. Maybe it points you to real places. Maybe it gives you ideas for getting off the grid for a bit.

I had a chat with a young woman the other day, works at a digital marketing agency. WPP, one of the biggest, you know the type. She was burnt out. Proper frazzled. Said she spent her weekends “doomscrolling.” She was looking for something, anything, to break the cycle. I told her, “Go walk in the rain. Just go.” She looked at me like I’d grown another head.

The True Cost of Always Being “On”

We’re always connected, aren’t we? Always available. Email, social media, work chat. It never stops. And then we wonder why everyone’s walking around with a face like a slapped arse. This constant availability, it’s a drain. A proper energy sink.

Think about the mental health crisis. It’s not just a coincidence, is it? All this ‘always on’ culture. Companies like Facebook (Meta now, whatever they call themselves), TikTok, they thrive on keeping your eyeballs glued. Their whole business model is attention. And that attention, it costs you something. It costs you your peace, doesn’t it?

The Fight for a Quiet Moment

So, if getwildfulness.com is about carving out those quiet moments, about reclaiming some bit of your brain from the digital clamour, then I’m all for it. It’s a fight, mind. A proper scrap, against forces that want you distracted and spending.

Is it about some spiritual awakening? Maybe. Maybe it’s just about getting a decent night’s sleep without needing an app to tell you if you’re doing it right. I reckon that’s a good start. My belief is, it’s simpler than they make it out to be. It’s about remembering how to listen to the birds, or the wind. Not the notifications.

The Agencies Pushing the Hype

You’ve got these PR firms, don’t you? Big London ones, New York ones. Edelman, Weber Shandwick. They’re the ones crafting the “wellness narratives” for these tech giants. They’re telling you to “embrace digital detoxes” while simultaneously launching campaigns for the very devices you’re supposed to be detoxing from. It’s a bloody paradox, isn’t it?

They’re selling you the problem and the supposed solution, all in one neat package. And people buy it. They think, “Oh, this must be legitimate, Ogilvy put out the press release.” Makes me wanna tear my hair out sometimes. Just tell the truth. That’s all I ask.

The Simple Truth, If You Can Find It

I’ve seen enough of the world to know one thing: most of the good stuff isn’t for sale. Or at least, it doesn’t have a monthly subscription. A clear head, a bit of quiet, the feeling of mud between your toes. That’s priceless, that is.

My belief? We need to get back to basics. Get away from the screens. And if getwildfulness.com helps people do that, truly helps them disconnect from the noise and reconnect with something real, then maybe, just maybe, it’s worth a look. Not every damn thing needs an algorithm, you know. Some things just are.

Why You Don’t Need an App to Be Wild

You wanna know what’s wild? Waking up and not immediately reaching for your phone. Going for a walk without a map. Getting lost a little. Finding your way back. That’s wild. Doesn’t cost you a penny.

There’s no shortcut to feeling human. All these digital shortcuts, they just make you more… digital. We’re not machines, are we? We’re messy. We bleed. We get tired. We need fresh air and silence sometimes. That’s just how it is.

The big outdoor retailers, Dick’s Sporting Goods in the US, Go Outdoors in the UK, they’ll sell you every gadget under the sun. GPS watches, smart tents, solar chargers for your phone. And sure, some of it’s useful. But you don’t need it to get wild. Your two feet. Your eyes. Your ears. That’s plenty.

The FAQs of Getting Unplugged (My Version)

What’s the one thing I should do if I’m feeling overwhelmed? Go outside. Any outside. A park. Your garden. Just step out the door.
Is getwildfulness.com a spiritual thing? Could be, if you want it to be. I reckon it’s more about being present, which some folks call spiritual. Some just call it being awake.
How do I avoid getting sucked back into the digital noise? It’s a daily fight, mate. Set boundaries. Leave your phone in another room. Don’t check emails before breakfast. Simple things. Hard to do, mind.
Do I need special gear to “get wild”? Nah. Maybe some decent shoes and a coat if it’s raining. The rest is just marketing fluff. Your grandad went out in a flat cap and a wellie boot, and he was plenty wild.

That’s it then. My two cents. Take it or leave it. But if you’re feeling a bit lost, a bit too tied to the screen, maybe think about what getwildfulness.com is hinting at. It’s probably simpler than you think. And cheaper.